Steve Kazanjian Steps Down As Promax CEO; Stacy La Cotera Named Chief Of Entertainment Industry Marketing Association
Steve Kazanjian, president and CEO of Promax for the past seven many years, is stepping down. Stacy La Cotera, recent GM and government producer for the nonprofit world-wide association for the enjoyment advertising sector, will take the prime job.
Kazanjian will continue to be a marketing consultant for the next few months.
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Promax board of director co-chairs Stephanie Gibbons, President of Promoting at Fx Networks, and Alan Beard, CEO of Synonymous, introduced the adjust.
“We sincerely thank Steve for his committed leadership, which involved numerous considerable accomplishments in navigating us through the problems of marketplace consolidation and the unprecedented interval of the pandemic,” they explained in a joint statement. “While his inspiring leadership will be missed, we would like him the greatest of luck in his new endeavors.”
The seasoned enjoyment marketing and advertising government joined Promax as CEO in 2015. “I am exceptionally very pleased of main an incredibly really hard-operating team with the help of our Board. I’m equally energized to expose my foreseeable future options which I can say include internet marketing and retaining my Promax membership,” he claimed.
La Cotera has labored in the non-earnings sector for around 20 several years, becoming a member of the Promax awards office in 2008 from the Recording Academy’s Grammy Awards, rising to VP. Her purpose was expanded to start with to consist of leadership responsibilities to world gatherings and as govt producer for the Association’s domestic and European conferences and displays. She was named GM and executive producer in 2016, overseeing the association’s world wide enterprise and operations for awards, gatherings, advertising and business relations.
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