Jill Cress will be part of the company’s senior management crew and help advance H&R Block’s progress and transformation
KANSAS City, Mo., April 05, 2022 (World NEWSWIRE) — H&R Block (NYSE: HRB) today announces that Jill Cress will sign up for the organization on Might 2 as Main Advertising and marketing and Knowledge Officer and will be a member of the company’s Senior Leadership Crew reporting specifically to President and Chief Govt Officer Jeff Jones. Cress will lead all areas of the company’s marketing and advertising and communication initiatives, driving the company’s transformation, providing growth, and rising the brand’s relevance.
“Jill is just one of the premier strategic marketing and advertising leaders in the United States,” explained Jeff Jones, H&R Block President & Chief Govt Officer. “From acquisition and engagement techniques to digital encounters and model storytelling, she has shipped earnings expansion and cultural relevance for major world makes. I am thrilled to have her as aspect of Block’s leadership team and glimpse ahead to how she will amplify the advancement and transformation operate underway.”
Cress is a holistic marketer and manufacturer builder, delivering economical results by present day internet marketing advancement practices, insights-led branding, and merchandise and knowledge structure. Most lately she served as Vice President Manufacturer Advertising and marketing for PayPal exactly where she led the brand approach and redesign for the PayPal and Venmo brands creating on her working experience as Vice President Purchaser Marketing and advertising leading a international crew of marketers accountable for escalating engagement and earnings throughout the PayPal and Venmo portfolios, reaching more than 350 million shoppers all-around the earth. In addition, she was the Chief Advertising and Communications Officer at Countrywide Geographic Associates and served for additional than 20 decades at MasterCard Around the globe where she held executive leadership roles in technique and marketing and advertising, in addition to serving as region general manager for United Kingdom and Eire.
“H&R Block’s function to supply assistance and inspire self-confidence in its shoppers and communities in all places is additional essential than ever,” stated Cress. “My job journey has also been targeted on empowering as a lot of people today as feasible, regardless of whether by means of money products and services, engineering, or enabling them to examine the world. I am delighted to be becoming a member of H&R Block, a company whose purpose is so carefully aligned with my personal, and I am eager to assistance speed up the company’s momentum.”
She has been recognized many instances as a single of the finest-of-the-most effective in marketing, named to Forbes’ record of the World’s 50 Most Influential CMOs, Forbes’ inaugural CMO Next Checklist, and Company Insider’s 25 Most Modern CMOs. She serves on the boards of the Ad Council and New York Promotion Club.
Cress holds a Bachelor of Science diploma from the Kelley School of Enterprise at Indiana College.
About H&R Block
H&R Block, Inc. (NYSE: HRB) offers assistance and conjures up self-confidence in its clientele and communities everywhere by means of international tax planning expert services, monetary goods, and compact company alternatives. The corporation blends electronic innovation with human knowledge and treatment as it aids people get the ideal end result at tax time and also be superior with dollars utilizing its mobile banking application, Spruce. Via Block Advisors and Wave, the corporation can help compact enterprise entrepreneurs prosper with revolutionary solutions like Wave Dollars, a tiny business enterprise banking and bookkeeping answer, and the only business enterprise financial institution account to take care of bookkeeping mechanically. For much more data, visit H&R Block Information or abide by @HRBlockNews on Twitter.
For Further Information and facts
Angela Davied, (816) 854-5798, [email protected]